Oki Kalaoja - CV
My Favorite Things skate shop
Owner / Strategic Lead (2014 - current)
Independent self funded skate/streetwear shop. Roles varying from brand marketing to campaign planning, buying, budget planning, brand selection, collaborations & HR. (2014 - current)
Deep dive: Projects - My Favorite Things
Four Down Distribution
Owner (2011 - current)
Incl. sales, logistics, B2B business & marketing. Few brands we have worked with over the years; Polar Skate Co., Palace Skateboards, Quasi, April Skateboards & RIPNDIP.
Sourcing, product planning, production, sales, logistics & marketing for our in-house brands Happy Hour Skateboards, Free Pizza Hardware, Holy Sheet Griptape & World Peace.
Deep dive: Projects - Four Down Dist.
Nike Skateboarding
Sales & Marketing Agent
Nike Finland OY / Nike European Operations NL (2006-2021)
Deep dive: Projects - Nike SB
Nike Sportswear & Jordan Brand
Specialty sales & Brand Executive Finland
Nike Finland OY (2007-2014)
Deep dive: Projects - NSW & Jordan Brand
Beamhill
Funster
Station Clothing Box
Sales assistant & Assistant Buyer
Station Clothing Box OY (2000-2004)
Deep dive: Projects - Station Clothing Box